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Booker & Best

Website Privacy & Cookie Policy

Last updated: 4 August 2026

Introduction

This policy explains how Booker & Best Ltd collects and uses information when you visit this website, make an enquiry or choose to allow website analytics. Booker & Best Ltd is the data controller for the personal information described in this policy.

The main website remains available whether you accept or reject optional analytics. Your choice does not change the content you can access.

1. Who we are

We are Booker & Best Ltd, Windmill House, Windmill Road, St Leonards-on-Sea, East Sussex, TN38 9BY. You can contact us by post at this address or by telephone on 01424 434391.

We are not required to appoint a data protection officer. Questions about our use of personal information should be directed to the contact details above.

2. Information collected through this website

Information you provide

When you contact us, the information requested may include your name, telephone number, email address, property or site address, the type of work you are enquiring about and any other details you choose to include. Do not include information that is not relevant to your enquiry.

Technical and usage information

Necessary browser storage is used to remember your theme and privacy choices. If you accept analytics, our analytics providers may also receive information about your visit, such as pages viewed, approximate location, browser or device information, referring pages and interactions with the website.

3. Cookies and similar technologies

Cookies are small files stored by a website in your browser. Websites can also use similar technologies, including local storage, to remember information on your device. This website uses both necessary local storage and, where you give permission, analytics technologies.

Theme preference

The bb-theme local-storage value remembers whether you choose light or dark mode.

Privacy choice

The bb-cookie-consent-v1 local-storage value remembers whether you accepted or rejected analytics. The website asks again after approximately 180 days.

These necessary preferences are not used for advertising. Optional analytics remains disabled until you select Accept analytics. You can reject it or change your mind at any time.

4. Website analytics

Google Analytics

If you accept analytics, we use Google Analytics 4 to understand how visitors reach and use the website and to help us assess website performance. Google Analytics may set first-party cookies, including _ga cookies, to distinguish users and sessions. We do not use your analytics choice to enable Google advertising, remarketing or personalised advertising.

You can read Google's privacy information at Google Privacy & Terms.

Ahrefs Web Analytics

If you accept analytics, we also use Ahrefs Web Analytics to measure aggregated website activity. Ahrefs describes its standard Web Analytics service as cookie-free by default. It may process information such as page URLs, referrers, browser or device information, language, approximate location and website interactions. We nevertheless treat Ahrefs as optional analytics and do not load it until you accept.

You can read Ahrefs' privacy information at Ahrefs Privacy Policy.

We use analytics information to understand broad patterns and improve the website. Analytics information is retained only for as long as it is needed for these purposes, subject to the retention settings and terms of the relevant provider.

5. Contact forms, maps and external services

The contact form displayed on this website is provided through Zoho. Information entered into that form is transmitted through Zoho before it is received and handled by Booker & Best. The form provider may also receive technical information needed to deliver and protect the service.

The contact page may display an embedded Google Map. Loading embedded Google content can cause your browser to connect directly to Google and may allow Google to receive technical information about the request.

Links to Facebook, LinkedIn and other external websites are ordinary links. Once you visit another website, its own privacy and cookie information applies.

Some of the providers named in this policy operate internationally and may process information outside the UK. The exact processing locations and safeguards depend on the provider and account settings in use. You can contact us for further information relevant to your personal data.

6. How we use enquiry information

We use enquiry information to respond to you, understand the work being requested, provide relevant information about our services and, where appropriate, prepare or follow up an estimate. Our lawful basis is our legitimate interest in responding to genuine enquiries and, where relevant, taking steps at your request before entering into a contract.

Enquiries may be processed through our contact-form provider and then stored and handled through our Microsoft-hosted email systems. Access is limited to people who need the information to deal with the enquiry or related work.

We do not use enquiry information to make solely automated decisions that have legal or similarly significant effects on you.

Our current retention approach is to keep enquiry emails for two years, then archive them securely for up to a further seven years before deletion. Records connected with an accepted quotation, contract, dispute, legal duty or insurance matter may need to be retained under the retention rules applicable to that record.

7. Your data-protection rights

Depending on the circumstances, you may have the right to ask for access to your personal information, to have inaccurate information corrected, to have information erased, to restrict its use, to object to its use, or to receive certain information in a portable format.

Where we rely on consent, you may withdraw it at any time. Withdrawing analytics consent does not affect processing that took place lawfully before withdrawal.

You have the right to object to processing based on legitimate interests. We will consider your objection and stop the processing unless there is a lawful reason to continue.

To exercise a right, contact us using the details in section 1. We may need to confirm your identity before responding.

8. Complaints

Please contact us first if you have concerns about how we use your personal information so that we can try to resolve them.

You also have the right to complain to the Information Commissioner's Office, the UK regulator for data protection. Further information is available on the ICO complaints website.

9. Updates to this policy

We review this policy when our website, providers or use of personal information changes. The latest version will be published on this page with an updated revision date.

Who we work with

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